What happens when the company Twitter user quits?
A Twitter user is being sued for £217,000 by his former leader for taking his on-line followers with him once he switched jobs.
Noah Kravitz, a author from Oakland, California, amassed 17,000 followers on the social networking web site once he worked for PhoneDog, an internet site providing news and reviews regarding mobile phones.
He announce Twitter messages beneath the name @Phonedog_Noah, however in Gregorian calendar month 2010 he left the corporate, renamed his account @noahkravitz and took his following with him.
PhoneDog has launched legal proceedings seeking damages of $2.50 a month per follower for eight months, for a complete of $340,000.
The company is conflict that Kravitz's list of followers constitutes a client info and also the valuation is Associate in Nursing estimate of what proportion every follower is price to the corporate.
The case raises questions about the worth of Twitter to firms that square measure progressively exploitation the web site to speak with customers and promote their merchandise.
Legal observers believe that if damages square measure awarded against Kravitz, it might set a precedent for distribution an advert price to Twitter followers nonheritable in a very business context.
